CRM automation that
actually does the work.
Most "CRM automation" is a workflow builder — rules you have to design, maintain and babysit. Relai is different: it reads what's in your CRM, decides the right move on its own, and does it across every channel. No sequences to build. You keep your CRM; it becomes the thing that acts.
You keep your CRM. We turn it into an engine.
The number that makes the case for you.
Put in your real numbers. Most teams are shocked by the second one.
What it automates
Not another set of if-this-then-that rules — real decisions and real conversations, made for you.
Decisions, not just triggers
Instead of firing a fixed sequence, it reads each contact and chooses the move a top closer would make — every time.
Conversations, not just tasks
It doesn't create a to-do for a human. It has the WhatsApp and email conversation itself, in your rep's voice.
Continuous, not one-shot
It works your whole database on a loop — new leads and dormant ones — so nothing waits for someone to remember it.
Set once. It runs every lead from then on.
Connect your CRM
Read-only to start. Minutes, not a migration.
It reads & decides
Scores every contact and picks the next best action — no rules from you.
It acts across channels
Replies, qualifies, re-engages and books — in your rep's voice.
It writes back
Every action logs to your CRM, keeping it the source of truth.
On a team that lives on this.
Questions, answered.
Workflows fire fixed rules you design and maintain. Relai makes the decision itself — reading each contact, choosing the move, and having the conversation. There's nothing to build; the intelligence is the automation.
No — you can keep whatever you already run. Relai works the contacts your rules never reach, and logs everything back so your CRM stays the record.
HubSpot directly today; Salesforce, Pipedrive, Zoho and others we connect for you, usually within a day.
Put the engine on this job.
Get a Live Demo and watch it work your own leads — in your rep's voice, on every channel.